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The Platform Canvas has been the subject of several articles and presentations. Many of these resources are listed below.


Allweins, M., Proesch, M., & Ladd, T. (2020). The Platform Canvas: Conceptualization of a Design Framework for Multi-sided Platform Businesses. Paper presented at the U.S. Association of Small Business and Entrepreneurship (USASBE), New Orleans, LA. Winner of the Best Conceptual Paper.


Ladd, T. (2019) Disintermediation in Multi-sided Platforms: Towards a Research Agenda. Academy of Management Annual Conference. Boston, MA.


Ladd, T. (2017). Does the Business Model Canvas Drive Venture Success? Journal of Research in Marketing and Entrepreneurship, 20(1), 57-69. 


Ladd, T. (2022). The Achilles’ heel of the platform business model: Disintermediation. Business Horizons, 65(3), 277-289. 


Ladd, T. (2016). The Limits of the Lean Startup Method. Harvard Business Review. Retrieved from


Ladd, T. (2017). Business models at the bottom of the pyramid: Leveraging context in undeveloped markets. The International Journal of Entrepreneurship and Innovation, 18(1), 57-64. 

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